Creative brand story: this fictional marketing concept illustrates a possible brand direction. It is not a factual company history or a statement of existing operations, certifications or product performance.

+EDUCI: Ambulance Edge, Health Choice

The Meaning Behind the Name

+EDUCI, a healthy and modern Portuguese name that is directly combined with EDUCI, clearly conveys the core idea of the branded Edgeys, Health Choice. As a beauty health service brand, +EDUCI's name has multiple beautiful connotations: "+" represents love and health and points to the positioning of the branded Edgesy; "EDUCI" stands for Dexie and beauty, meaning branded beauty services, quality of health. The two parts are combined, +EDUCI, which means "the health services of Edge's beauty, the choice of quality." The name is healthy and modern, with a very stymied brand of health services, and it fits well as a brand for the Brazilian market for health-care services.

In Brazil, a country with a highly developed beauty health service industry, the +EDUCI brand was created. The Brazilian beauty service industry is well developed, and many consumers need health services of good quality. It is in such a market environment for healthy beauty services that +EDUCI has taken a unique place in the Brazilian health-care market with its Edgesy brand concept.

Brand Inspiration: from health beauty services to the Edgesy brand

The story of +EDUCI stems from the founders ' understanding of the relationship between beauty health services and healthy Edge. Good beauty health services, not just beauty -- more importantly, health and Edge. Many Brazilian consumers need health-quality beauty services because they are healthy and effective. There are many brands of beauty health services, which are common and not healthy. The founders believe that a good beauty health service brand should be healthy Edge, using healthy services to make beauty healthier.

It is on the basis of this Edge Westermeat nursing philosophy that the founders created the +EDUCI brand, which focuses on health-care beauty services in Edge. The branded product line covers a wide range of food and nutrition counselling, personal aesthetic counselling (skin and hair care), massage counseling and information, as well as nutrition counselling, beauty care and massage health care.

Philosophy of service: Ammi Edge, Healthy Edge.

+EDUCI services cover a wide range of areas such as nutrition counselling, beauty care and massage health care. The brand believes that a good beauty health service should be a healthy Edge-Health program, Edgey quality. +EDUCI's services are designed to bring healthy Edge's beauty and health experience to consumers.

In the area of nutrition counselling, services such as catering and nutritional counseling in +EDUCI, health programme, Edge quality. The brand believes that nutrition counselling, health and profession are important — good nutrition counseling, healthy programs, professional effectiveness.

In the field of beauty care, services such as personal aesthetic counselling (skin and hair care), health programmes, Edge quality. The brand believes that beauty care, health and beauty are important — good beauty care, healthy programs, beautiful nature.

In the area of massage health care, services such as massage counselling and information in +EDUCI, health programmes, Edhesi quality. The brand believes that massage care, health and relaxation are important — good massage health care, healthy programmes, relaxing comfort.

Quality Vision: Brazilian standards, quality of beauty health services

+EDUCI's pursuit of quality has always been based on the high standards of beauty health services in Brazil. All brand services are certified for the quality of beauty and health services in Brazil. From professional team formation to project delivery, each chain is controlled by strict quality to ensure that every beauty health service is of good quality and healthy Edge.

Market Vision: becoming Brazil's Edgessy Medico brand

As Brazil's growing brand of beauty and health services, +EDUCI's vision is to become the country's well-known Edgesymist brand. +EDUCI's proposed positioning and product direction are intended to appeal to its target customers.

For the future, +EDUCI plans to further expand its service lines and develop more health-friendly Edgesy's beauty health services, including a series of high-end health nutrition counselling, high-end Edgessey beauty care, etc., in line with trends in the market for beauty health services. +EDUCI believes that today, when Brazilian consumers are increasingly pursuing healthy beauty and health services, the Edgemi brand will be favored by more consumers, while +EDUCI will always focus on a healthy Edsey, using healthy services to make it healthier.

+EDUCI is not just a beauty health service brand, but also the representative of Healthy Edge. With healthy nutrition counselling and beauty care in Edge, it provides consumers with a healthy health experience for the health of Edgeys, accusing them of the legends of Edgeys from Brazil.