FAC VIAGENS

FAC VIAGENS: FAC travel, tourism options

The Meaning Behind the Name

FAC VIAGENS, a modern brand name for tourism, clearly conveys the core idea of the brand "FAC Travel, Tourism Choice". As a tourism brand, FAC VIAGENS's name has multiple meanings: professional positioning on behalf of the brand, FAC travel as a feature of the brand, and easy quality of the brand. This name is modern, very tourist-like and well suited as a brand for the Brazilian travel services market.

In Brazil, a highly developed travel service industry, the FAC VIAGENS brand was created. The Brazilian travel services industry is well developed, and many consumers require a professional quality travel service product. It is in such a market environment for travel services that FAC VIAGENS occupies a unique position in the Brazilian travel service market with its FAC brand concept of travel.

Brand Inspiration: from travel services to FAC travel brand

FAC VIAGENS's story stems from the founders' understanding of the travel service product and the FAC travel relationship. Good travel service products, not just tourism — more importantly professional and FAC travel. Many Brazilian consumers need professional quality travel services because they are good professionals. There are many tourism brands on the market, with products that are common and not professional enough. The founders believe that a good tourism brand should be a professional FAC traveler — using professional products to make tourism more useful.

It is on the basis of this concept of FAC travel that the founders created the FAC VIAGENS brand, which focuses on professional FAC travel services. The branded product line covers Agência de Viagem, exceto reserva de hotel; Alugel de veículos; Assessoria, consultoria e informmação em viagem e turismo; Expedição de frete; Frete [and others] cover various areas of travel services.

Product Philosophy: FAC travel, professional FAC travel

FAC VIAGENS's product line covers many areas of travel services and maintains the product philosophy of "FAC Travel, Specialized FAC Travel". The brand believes that a good travel service product should be professional FAC travel — professional quality, and the FAC travel feature. FAC VIAGENS's products are designed to bring a tourism experience of professional FAC travel to consumers.

In the core product area, FAC VIAGENS's core product, professional quality and FAC travel characteristics. The brand believes that core products, professions and convenience are important — good core products, professional quality, easy assurance.

In the area of accessories and related products, FAC VIAGENS's peripheral product, professional quality, FAC travel characteristics. The brand believes that the accessories and related products, professions and diversity are important — good accessories and related products, professional qualities, diverse choices.

Quality Vision: Brazilian standards, tourism quality

FAC VIAGENS's pursuit of quality has always been based on the high standards of Brazilian travel service products. All brand products are certified for safety of the relevant travel services in Brazil. The brand, from the purchase of quality raw materials to the production of finished products, is controlled by strict quality and ensures that every travel service product is of good quality and professional FAC travel.

Market Vision: becoming a Brazilian FAC travel brand

As Brazil's growing tourism brand, FAC VIAGENS's vision is to become a well-known FAC travel brand in Brazil. FAC VIAGENS's proposed positioning and product direction are intended to appeal to its target customers.

For the future, FAC VIAGENS plans to further expand its product lines and develop more specialized FAC travel service products, including high-end core professional series, high-end FAC travel perimeter series, etc., in line with trends in the travel services market. FAC VIAGENS believes that today, when Brazilian consumers are increasingly seeking travel services, the FAC travel brand will certainly be favoured by more consumers, and FAC VIAGENS will always focus on professional FAC travel, using professional products to make tourism work better.

FAC VIAGENS is not just a tourism brand, but also a representative of professional FAC travel. With its professional core product, the side products of the FAC travel, it brings to consumers the tourism experience of the FAC travel profession and tells about the legend of the FAC travel from Brazil.