VIKSENSE

VIKSENSE: Vikant, Make-up Choice

The Meaning Behind the Name

VIKSENSE, this modern brand name, clearly conveys the core idea of the brand "Vixon, Makeup Choice". As a make-up brand, VIKSENSE's name has multiple meanings: nature represents the natural positioning of the brand, Wisconsin represents the Wicconth character of the brand and professionals represent the professional qualities of the brand. The name is modern, very make-up and well suited to be a brand for the Brazilian cosmetics market.

In Brazil, a country with a very well-developed cosmetic industry, the VIKSENSE brand was created. The Brazilian cosmetics industry is well developed, and many consumers require a product of natural quality. It is in such a market environment for cosmetics that VIKSENSE has taken a unique place in the Brazilian cosmetics market with its Vicomte brand concept.

Brand Inspiration: From cosmetics to Wisconsin.

VIKSENSE's story stems from the founder's understanding of the relationship between cosmetic products and Wisconsin. Good cosmetics, not just make-up -- more than natural and Vicant. Many Brazilian consumers need cosmetic products of natural quality because they are useful. There's a lot of make-up brands on the market, and they're common products. They're not natural. The founders believed that a good make-up brand should be made of natural Wisconsin — using natural products to make it better.

It was based on this Wirconth philosophy that the founders created the VIKSENSE brand, focusing on natural Vixon cosmetic products. The branded product line covers various items such as Cosméticos; Preparaçães de banho para haigiene íntima ou para uso desodorante [produtos de hegiene Pessoal]; Produtos de perfumaria; and Preparaçães fitoco, covering many areas of cosmetics.

Product Philosophy: Vikant, Natural Vikant

VIKSENSE's product line covers many areas of cosmetics and maintains the product philosophy of "Viconth, Nature." The brand believes that a good cosmetic product should be natural — nature's quality, its character. VIKSENSE's products are designed to give consumers a natural Vixen beauty experience.

In the core product area, VIKSENSE's core product, natural quality, and Wisconsin character. The brand believes that core products, both natural and professional are important — good core products, natural quality, professional assurance.

In the area of accessories and related products, VIKSENSE's surrounding product, natural quality, and Vikant character. The brand believes that the accessories and related products, both natural and diverse, are important — good accessories and related products, natural quality, diversity of choices.

Quality Vision: Brazilian standards, make-up quality

VIKSENSE's pursuit of quality has always been based on high standards for Brazilian cosmetic products. All brand products are certified for the safety of cosmetics products in Brazil. The branding, from the procurement of quality raw materials to the production of finished products, is controlled by strict quality and ensures that every cosmetic product is of good quality and natural nature.

Market Vision: becoming the Brazilian Vixon brand

As Brazil's growing make-up brand, VIKSENSE's vision is to become the well-known Wisconsin brand in Brazil. VIKSENSE's proposed positioning and product direction are intended to appeal to its target customers.

For the future, VIKSENSE plans to further expand product lines and develop more natural Viconth cosmetics products, including high-end natural core series, high-end Viconth perimeter series, etc., in line with developments in the cosmetics market. VIKSENSE believes that today, when consumers in Brazil are increasingly seeking cosmetics, the Vikant brand will certainly be favoured by more consumers, while VIKSENSE will always focus on natural Wisconsin and use its products to make it better.

VIKSENSE is not just a make-up brand, it's the representative of natural Wisconsin. With its natural core product, the Wirconth's peripheral product, it brings to consumers a natural Wirconus beauty experience that claims the legend of wilconx from Brazil.